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You asked, we listened and the Oxford is online

This limited edition men’s Oxford shirt is all about the details.

So any of you who’ve visited our King’s road store would know that we stock more styles and colours than you see online. It’s not madness, but it’s all about The Cotton Story method.

Every batch, cut or colour has been tested in-store to see how our customers like the fit and feel before we launch online. By listening to your feedback on our original men’s Oxford Shirt we’ve developed a superior, limited edition men’s shirt now available online in three colours - Thyme GreenDeep Navy and Granite.

Shop the collection here.

The fabric has been garment dyed using a technique to make them feel lived in and perfectly worn for £45.

The relaxed slim fit is perfect for wearing on its own or with one of our 100% Supima cotton tees underneath. Now slightly longer so that’s it’s the perfect length to be worn tucked or untucked.

We’ve kept it classic focusing on the details, like our button down collar, pocket detailing and contrasting buttons. The no-stitch finish on the collar, and curved hem gives it a cleaner, cooler look.

It’s our new staple that can be worn all year around, at work or on the weekends, from board room to bar.

View the full range here.